Tuesday, May 20, 2008

No art of the business card

It was pure coincidence that the same day I wrote Basic narcissism of business cards, Guy Kawasaki was waxing enthusiastic about his new business card in The art of the business card.

Guy Kawasaki business card

If you don't know Guy Kawasaki, there is not much about this business card that tells you who he is, what he does, or why you should contact him. This card does not pass the "Would you pin this business card to your bulletin board just because you like to look at it?" test.

No. This business card looks like a garment tag.

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